Video Editing (Summer Work)

Film Review- Silent Voice

Film - Silent Voice
Genre - Anime Film
Release date 2017 March 15th

The Film is a Film about Romance , Drama and Bullying this Film really captures is main focal point of Bullying and addresses the problem in japan With containing heavy drama throughout.

Start- Back Story

The Film Last 2 hours and starts with The Back story of the Character Shoya Ishima , and how the started together with the main female of the story being a girl called Shouko Nishimyia with her being a deaf girl recently joining the class and she finds its hard to transitions into her new class with her finding her self being bullied by Shoya Ishima The Main Bully of the back story , Naoka  Ueno Other Main Bully  , Miki Kawai with her being a "light bully" or more of a stand by with this continuity being through out the story . and this goes on before it goes to far and bullying gets to a point of were Shouko Nishimyia has to leave the school and Shoya Ishima gets all bullying pinned on him as if no one else was involved.

Main- Story

This shows  how after being pushed out of his friend group and labled as a bully is now having a troubling time in high school and finds himself alone most of the time  and trying to block out everyone else what is shown with he "X" on everyone face and suggest that he has not accepted anyone around him. with him finally starts find some pace into his school life by making his first friend Tomohiro Nagatsuka . This is how his school life stays mostly and then he stumbles across Souko Nishimyia again and begins his redemption of his broken past with him learning sign language to with it seemed out of pity or try and help his deal with his past is sort of blurry why the reason is but makes a connection with Shouko and begins a freindship and it begins how show bullys can change with the Back story charaters making apperances again and how their roles really haven't changed with Miki still claiming innocent and Naoka Ueno still having a bully role and the others that new or old join . and this will flow and show how this change and fall again and its simple great how it shows the ups and downs of life and its not always just one smooth ride with the Shoya coming across bumps in the road along the way.

Summary-
This is a great film showing bullying , romance but also the way how life flows and how somethings can be fixed if you try and they will be people trying to block you and things you will have to face to move forward . and its shown in a well structured story and beautiful animation

Summer Homework Rough Draft (Transitions to a different style of ad)


Treatment
Digital Media Summer Advert Part 1 (Treament document)

Treatment- WIP

The Advert is a New Line of Pre-Build Laptops with a new 2019 hardware inside the new Devices.

The Company is Producting a new 19Inch Screen (Thin Belze) , with a New Oled Display (1920x1080)60Hz Anti-Glare- (Upgradeable 144Hz ($180) , New Nivida Line 2060 With 256 GB SSD (UpgradeAble to 500GB($150) to 1TB ($350)
9th Gen Processer  i7-9700 (8-Core, 12MB Cache, up to 4.7GHz) , 12 GB of Ram (back panel access for easy upgrades) , Windows 10 64bit, Keyboard RGB flatkeys

Height: Front 27.65mm (1.09"), Rear 31.2mm (1.23"), Peak 42mm (1.7") | 2. Width: 402.6mm (15.85") | 3. Length: 319.14mm (12.565") | Maximum Weight: 8.54 lbs. (3.87 Kg)

Company Prides its new laptop on its Brand new Thermal Control what can even keep it cool , when overclocking the CPU its new design with thermal pipes and fans

Colour scheme - Black-silver , Red , Black , White and Gold ( limited edition) (pre-order)

The advert will start with a person Gaming Laptop inview with the Game Slightly bluffed , with a sudden reaction of a Close up of the Game and the FPS Counter suddenly drops with the person looking frustraded , closes the laptop and exits
to a door and transitations to a Store (Pc world- Partnership) with is old laptop and says " Hi Im needing a upgrade on a new gaming laptop displaying his old laptop " im looking for something newer and in the same price range " the Staff workers
"Say ok give me a second "  Comes out with the Laptop a 180 cameria view goes over it and the Staff workers "Here are the specs of the laptop" Cuts to a  of the laptop (Greenscreened) with a Voice Actor now reading of the Specs , and finally the price
With the Logo appearing at the end and slowly turns into a stream of (Colour of whatever the scheme of logo is) and goes into the Dull Logo of the Laptop on store Desk and it Lights up , Customer says "ok Thank" walks out with bag
with (store logo on the bag for partership)  Logo appears one more time with a voice actor Saying its Slogan. (old)
(New)
The advert will be a Print advert with a simple clean bright advert what can catch the readers eye as much as possible with it being a one page spread with it covering the whole page of the newspaper most likely being in a magazine than a newpaper the ad can be posted
on bill boards and buses since its a print advert.


Equipment -

Digital Media Summer Homework p2 Equipment Needed

Cameras X2
Microphone
Boom Arm
Customer Actor
Staff Actor
Voice actor
Editing PCs
Editor
director
Filming Crew (average 10)
Rent out - Van for transpaort
Studio(Store from the partners)
Lighting
Laptop
Older laptop
Mouse
Game( ask the Game company if their game can be used)
Greenscreen
Music
animator
Studio(editing and Green screening the laptop)

Costing-
Digital Media Summer Homework p3 Costing

Actors - Hourly Rates ( Roughly $18 Hr)
Voice Actor - One time Higher ( $200)
Equipment Cameras ( $2000)
Editing PC + Mouse + Keyboard + Programs ( $0 - If all ready by Company) (If Bought $2500)
Location ($0 given by partnership)
laptop ($0 Company product)
Microphone (roughly $300-500
Rode BoomPole ($89.99)
Rent Van($50 a day)
Filming Crews Wages ($14 hr x Staff)
Film Lights ( $50-60)
Green Screen($10-100)
Older Laptop ( rent one $20)
Game ($0)
Mouse ($0 company product)
Music ($100 for a lisence)
Animator (One Time higher / or Company Staff)
Director ( Wage or One time Higher)
Studio ( Editing - Green screen the laptop)

(OLD)

(NEW)

Location-

Digital Media Homework p4 Location

Location will be a store what allready prebuild buy a Tech company Get a partership with a company like Pc world and use their store to shoot the advert
and a Rent a studio out for editoing and green screen the laptop for a part of the advert

Target audience-

Digial Media Summer Homework P5

Target Audience

My Target Audience is the age range of 18-25
as this age range with this product being so expensive at these ages video games or new devices are most popular and its a higher chance of having money more available with the
High Price Tag of device with the Target Audience Mostly being of the Demographic of C2 ( Skilled Working Class) and a above as these audiences with
have a higher chance of purchasing the product.

Health and safety-

Digtial Media Summer work p6 Health and Safety.

Health and Safety

While Filiming Wires been Tapped Down , No Loose Wires

have a Dolly, Equipment mover to Reduce Back injuriy

Editors or any officer workers during the Project should have the Right Equipment of Adjustable Chair , Adjustable mointer and Desk and Filter on screen to reduce Blue Light
To Reduce less injury or Damage while possibly doing long uses of Devices.

Clearly identifie who on The Permises, location or Failities

Make sure Contractors , Freelancers are Formally appointed and that Company Standards are clearly communicated.

Any Health and Safety involding High Risk Areas such as Design , Construction , striking , special effects or visual effects should be Brought up to the attettion of a the Employer

Mointer Health and Safety throught the Production.

Ensure Regulator Breaks are inplace.

Script-

Digital media summer homework p7

Script- FireGem Gaming Laptop Ad

Enter Scene 1/

Cuts to/Bedroom Scene

Custom/ person Sitting on a chair with their laptop

Enter Sound / muffed game Sounds

laptop Shut stops and Freezes.

Insert / warning Sound Repeat for 1 or 2 seconds

Scene 2/ Prep to New Laptop Scene

Cuts / living room

Person Bagging up their old laptop

Voice : Here Dave with his old laptop not working to good ! Maybe a upgrade
 Insets ( auditable sounds of keys in the door , door slamming , car beeping , car door slaming over , Car Engine, wheels screeching)
Cuts to Fast transitions house with laptop in bag , laptop loaded in car , car door opening , car driving

cuts to slow down infront of laptop store.
( Insert muttering of outside people)

Staff 1: Hi their welcome to pc world

Person: Thank you

Staff 1 : walk over the desk their with your problem

Cuts to Scene 3 / laptop Problem scene
Insert: store Music

Staff 2: Hi their whats your problem

Person : ye i have a old laptop just not running my games anymore and i think i will need a upgrade.

Staff 2: ok whats your currently laptop , lets have a look and we see a suitable laptop for a upgrade shall we.

Hands over laptop

Staff 2: Ok lets see what we have

staff Two walks back with a Box

Staff 2: here we go , this new just came in the new FireGem laptop.

Cuts to Scene 4/ Advertising the laptop

Laptop greened screened roating

Voice actor: The New (WIP NAME)  laptop of the White Gem series with new , ( Says all the specs)

Cuts to Each part of the laptop and a 3d render of the hardware , when each Spec or hardware is saided by the voice actor

Cuts to Firegem Logo.

Scene 5/Purchase and Going

Staff 2: That be $1999.99

Person: Yes thank you !

Walks new laptop in hand slow zoom out walking of in the distance.

Scene 6/ Logo and end of ad

Insert Logo

Insert Music

Voice Actor Slogan (WIP)

End.

Shooting script -

Digital Media Summer Home work p8

Shooting Script

Scene 1/  Bed Room

Slow Pan shot to Over the shoulder of Laptop

Blur then Zoom , Focus

still for second or to

Screen goes Warning Sign with red and beeping on laptop.

Zoom out .

Sceen 2 / packing or prep

Medium Wide shot  of laptop being put into a bag

Wide shot of person infront of the door

Close of hand with key turning

Slow Pan of the car and Person walking to it

Stop

Move to the boot

Car Boot opens close up of the laptop going inside of it, Zoom out boot closes

Close up of the Car handle Opening

Zoom out

Extreme wide shot of the car on the road driving away.

person Walks fast to Store Door Wide shot

Scene 3 / inside store

medium wide shot to both Staff and person as they talk

Move to a close up on a over shoulder angle when they talk

Finish talking

Cut/Desk

Walks into screen Wide Shot soon Person gets to the desk

Close up of Both Staff 2 and person Talking

Wait till finished

Stay still for few seconds then

Cut/ to staff 2 bringing new laptop

Carry on same shot on Differnt angle , wide shot on the side

Cut/ Scene 4

Scene 5 / Leaving

follow person slowly in a Medium wide shot walking out of the store and slowly Zoom out to a Extreme wide shot while person is walking away.

Prezzi

https://prezi.com/p/vfhwhypfgpfm/pres/

Media Theorists Compacted

Lurla Mulvey-Male Gaze

Film represents women as a passive object of male desires.

Audiences are forced to view of the women  from the view of a heterosexual male ,  heterosexual  women or homosexual male

Bell Hooks-Colour Codes 

Lighter skinned women are more seen as beautiful and desirable women in the western ideology of beauty

Black women are objectified  and sexualised  in hip-hop and  seen as sexually disposable

Com-modified blackness  , meditated view on black culture that is considered the norm

Stuart Hall - Audience Reception Theory 

Audiences often blur races and classes. Often assorting races with set class

Audience reception  theory ;  audiences read/understand a particular text according  to  their culture up bringing

Western  (White dominated)  cultures.  continue to misinterpret ethnic  minorities in media due to underlying racist tendencies.

Stuart Hall - Black Characterizations in Media  

hall outlines three base images  of the "grammar of race" employed in "old movies".
the first slave  figure found in which ethier could take form of  "dependable  , loving  devoted"Mammy"  with rolling eyes  or the faithful  field hand  attached and devoted to "his" master  (Hall 1955:21)

Stuart Hall - the Narrative 

The second of Halls based images  the native. their primitive  nature means they are barbaric  , cheating ,  cunning and savage  to appear  any moment out of the darkness  to attack the beautiful heroine or kidnap children.

Stuart Hall - The Clown/ Entertainer 

The lasts of Halls variants is the clown or entertainer  , implying a  "innate" humor in the black man ether we laugh at the clown or with the clown  ; overt racism  is rare  in the media rather.

Audience Reception Theory 

Preferred reading  or dominant  reading  is a list of intentions listed by the creator or author  that may lead to dominant values through the text

Negotiated reading or subordinate it is a personal choice to accept the text or not while reading and may read through a  filter of there own personal agenda the individual may argue that particular groups are misrepresented

Opposition reading or Radical reading  audience members may reject the  the dominant code and social values that are produced.

Aberrant reading  is a different meaning  that intended by the maker  will be taken form the text. this could just be a individual member that they don't share.

Lip Sync animation work

    the Link to the Youtube Video https://youtu.be/o4nj49Ifnvs

Regulator bodys

https://www.slideshare.net/secret/wFEBRF6Vf5bDX1

LO4 Question 2

LO4:

Question 2:  Use Kerrang audience profile to write a creative imagery audience member.

Nikolai, 28, loves the outdoors and loves nothing more than meeting up with his friends camping around the fire and drink whiskey and vodka.

Above all he is fanatic about the cars especially fords and as he has classical toy car collection dating back form 1960 also Nikolai likes to go hunting with his friends as his most favourite  thing to hunt is deer.  The magazines he likes to read is hunting and cars he also buys a monthly magazine that contains content on alcoholic drinks. He enjoys all these activities in his home in the snowy lands of RUSSIA in the woodland areas as he typically goes to go to these even cvts with his friends in November time.

magazine

LO6 Questions

LO6

Make a List of 5 Violent films

1.Wrong Turn 2003

Age Rating 18 the age certificate is appropriate as it’s contains heavy amount of gore and blood it’s also scenes of Murder and other Gruesome Crimes.

2. Purge (2013)

Age rating of 15 The Age certificate is appropriate as it contains strong language and bloody violence as said by the BFFC.

3. Cult of Chucky

Age rating of this film is aged 18 as it contains high crimes, bloody scenes and strong language and this age rating is very appropriate for this type of film.

 

4. Scream 2016

Age Rating: 15

This has scenes of infrequent story gory images and also threats as it does contain murder and other crimes of such.

5. Green Street 2005

Age Rating: 18

It contains very strong language and violence through it also presents gang culture and promotes it and crimes of assault are shown.

LO5 Questions

LO5

You have been asked to launch a fashion magazine aimed at young females in the 16 to 24 age bracket

What primary methods might you use to gain information about possible content for the magazine?

The primary methods for gaining information would first look at examples of other magazines and get a general idea of what females are more interested by the other topics that age range. The 2^nd way I would try and gather information would be social media as it would be the best way to gain mass information but there’s a problem that it’s too broad and not really a localised information it would still give a faster way to gain information. A other primary way could also do ask questions to females of that age bracket directly using social media and see what responses you would get form that age group.

Televisions could be used to gather information as you could find TV shows with the demographic of that age group of 16-24.

LO5 Question 2:

Go to the official Assassins Creed website. Now identify three ways you believe Ubisoft have:

1 Involved video game fans in the production process 

Ubisoft involved the community by showcasing community projects like player made Mods and art etc. On the Ubisoft Assassins Creed Website there’s a community tab on the website with player spotlights on their creations, there’s also  a forums for their fan base to give feedback to the develops  in the production and there also a “Game Plan” to include fans to see the process of game production .

2: Created the climate for a sequel and spin offs through narrative, characters and gameplay

The assassin creed series uses the setting of the game as it created different Eras of time and historical places or times period as the games have been using different time zones for example one form the Medieval France to the Egyptian Era furthermore the use of narrative and characters can be used as the series uses the Ancestors for the characters as they can use Made up or Historical Figures and link it to the Characters in there story making it a endless possible character creations also thought the gameplay its consistent throughout the sequels and spin offs as it keep the same mechanics and feel  but adding more features and that what the fans of this game tend  to like most its really just a reskin of previous games and more features and a brand new story how the game works to its core is the same throughout keeping that old feel as some of the fan favourites how they gameplay thought movement to combat it creates a climate slightly different but still close enough to the originals  Titles before that.

LO6 Charlie Brocker

Charlie Broker, His point of view on the video game industry is one of the average player  hes plays for entertainment and does no see any further purpose in so but he does into some detail of how over the years mainstream media has discarded or not given games a fair chance form when they first where arising up on the market to more modern ones as a example one of the clips inside the video was of the Game "GTA V" and it was conved by the mainstream media as something so bad and sinister as using "Your Kids" but hes view its thats its just a game and its there for fun furthermore his opinion tend to be very good.

And do i Agree? Yes i do as most of his points are what i inline with  as games are for entertainment as for the main stream media yes there going to bash it anyway possible as its a Waste of time and "Get a Job" but i as i know that there are professional games who arguable  make more than most jobs  As the Game "CS GO" a game developed by Steam they have tournaments for Pro Players what reach up to million dollars as there is real money can be made its just main stream media tend not to follow the good parts rather than focus on games what are not really tended to be played competitively for example the "GTA V" case that yes its a about crime and other things but it does not in very few cases make someone do them things its more of what if i did go down that path and of course the game is there for jokes but with a little serious and after all "Its Just a Game" and "waste of time" so why mainstream media so bothered as they convey its so bad.

Last of Unit 2 Questions

Question 1 Name one above-the-line method of advertisement
The Iceland Advertisement  was originally a TV advertisement and was banned what gained mass media as things what are typically banned become more wanted and seen. Also the advertisement has been all over the internet as most things on the internet cant be banned also it been highly talk about because of its political influences. the Creator of the advertisement was Green Peace

https://guardianship/media/2018/nov/19/banned-iceland-christmas-ad-clearcast-facvebook-palm-oil

Question 2 Name one Below the line method of advertisements

below the line is advertisement where products only advertised at certain locations like Supreme The Brand Has Pop up shops and Certain location for there Hyped up products. they are Highly interspersed as long lines form just to try get one Item of clothing what can Possible Cost a Lot more.  

Question 3 Give two ways the technology convergence has change the distribution of media products

The arrival of web 2.0 software , high-speed broadband and black box devices such as smartphones , pcs , laptops and tables also smart tvs was introduced at a more mass in the early 2000's and digital media was becoming more and more spread in common waves meaning that single devices as camera and tvs didnt need to be used on the go as smartphones where used instead.
 
For Examples Smartphones has become more common and common throughout the years especially in more richer country as they have been taking over the traditional Media  as things form communication and even markets of purchasing products have raised online.